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Some of the country’s Internet Marketing luminaries from U.S. Auto Parts Philippines (USAP) will discuss the key concepts and strategies on this emerging field:
· Michael Joseph Villar, USAP Affiliate Marketing Manager, will give a crash course on performance-based marketing, how companies and individuals can benefit from it, as well as the challenges confronting affiliate marketing.
· Email Marketing Manager Alvin Jimenez will present the email marketing campaigns and their relevance.
· Rico Sta. Cruz, USAP Creative Director, will discuss the essential principles in Web design and how to apply them to the Web.
· Copy Editing Supervisor Jennelyn Tabora will talk about online copywriting and its crucial role in attracting and building readership.
· Search Engine Optimization (SEO) Project Managers Gabriel Libacao Jr. and Rhiza Sanchez will explain the basics of search engine marketing and how to convert visitors into sales and profits.
· Senior Web Analytics Specialist Maia Nuguid will discuss how Web analytics can help in assessing Internet marketing strategies.
Marc Hil Macalua, USAP Vice President for Marketing, will give the inspirational speech. Web Project Manager Elymar Apao will facilitate the Bootcamp sessions.
US Auto Parts Internet Marketing Bootcamp
US Auto Parts Official Website
Contact Persons:
Elymar Apao
elymar@usautoparts.net
glibacao@mbsautomotive.com
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